South Central Coast (Vietnamese: Duyên hải Nam Trung Bộ) and South Central Region (Vietnamese: Nam Trung Bộ) comprising the municipality of Da Nang and seven provinces with an area of over 44,000km2, is a region with great tourism potential due to its marvelous seascapes and rich cultural traditions.
The South Central Coast region of Vietnam is located in a stunning landscape of narrow coastal plains and mountain ranges, providing an ideal location for developing fisheries and aquaculture. The region has a rich cultural heritage with a blend of island, coastal, rural plains, and mountainous midland cultures. The Kinh group accounts for the majority of the population, while minority groups reside in highlands and mountainous areas.
Tourism is a growing industry in the region due to its world-famous natural landscapes and historical cultural relics. Festivals are an essential part of Vietnamese culture in South Central Coast, attracting tourists and meeting the cultural needs of local people. Overall, the South Central Coast region offers a unique cultural and natural heritage that provides a great opportunity for tourism development, reflecting the diverse cultural customs, beliefs, and rituals in Vietnam.